Public Relations/Advertising Minor

Study the techniques of persuasion, writing, advertising, art and new media, public communication, and approaches to marketing. Engage in a hands-on practicum or production experience, providing a comprehensive perspective within the field of public relations.

Minor in Public Relations/Advertising (18 hours)

All of the following:

  • COMM 303 Advertising in Society 3 hours
  • COMM 304 Public Relations 3 hours
  • COMM 308 Persuasion 3 hours
  • COMM 406 Marketing Communication 3 hours

One of the following:

  • COMM 307 Organizational Communication 3 hours
  • COMM 350 Intercultural Communication 3 hours
  • COMM 369 Public Communication 3 hours
  • COMM 370 Political Communication 3 hours
  • COMM 383 Art and Entertainment Law 3 hours
  • COMM 454 Communication Ethics 3 hours

One of the following:

  • COMM 255 Magazine Writing 3 hours
  • COMM 257 Journalism 3 hours
  • COMM 260 Digital Video Production 3 hours
  • COMM 266 New Media 3 hours
  • COMM 404 Non-Profit Public Relations Campaigns and Theory 3 hours
  • COMM 486 Practicum/Production 3 hours
  • COMM 499 Internship 3 hours