Faculty Profiles
James Rogers
Redemption is not about the falling down; it's about the getting up.
Having a lifelong passion for communications and learning, it has been and continues to be my privilege to operate a successful advertising agency since 1991 and employ my wide experience to assist clients as well as teach and mentor students. The combination of possessing and sharing knowledge is highly rewarding.
In 2019 I was honored with the Sister Maria Pieta Award for undergraduate teaching. Dr. Alissa Russell and I have been awarded best research paper in segment and best of conference by the MBAA and MMA in 2019 for our pilot study on Social Media Marketing, Anxiety and Depression Among College Aged Women. Our research has continued on a global scale.
MPA, Syracuse University (1984)
BA, Hanover College (1982)
- Marketing
- Advertising
- AI
- Social Media
- Digital Marketing
- Demography
- Monetizing the Web
- Persistent Value of Relationship Marketing
- Impacts of social media on psychological wellbeing
- Principles of Marketing
- Advertising and Promotion
- Brand Management
- Sales Management and Professional Selling
- Artificial Intelligence Marketing
- Social Media Marketing
- Supply Chain Marketing
- Global Digital Marketing
- Founder and proprietor, 34 years profitable advertising agency.
Proof of Technology as an Economic Multiplier (Indiana University, 2015)
- Board of Advisors – Hanover College Business Scholars program
- Midwest Business Administration Association
- Management Marketing Association